Jacksonville Classic Announces Just Play as Title Sponsor and Official Analytics Provider

Jacksonville, FL — Tuesday, November 18 — The Jacksonville Classic Men’s Basketball Tournament is proud to announce a new, multi-faceted partnership with Just Play, which will serve as both the Title Sponsor and the Official Analytics Provider of the event. This year’s tournament will feature ten programs: Abilene Christian, UAB, Delaware, Georgia Southern, UNC-Greensboro, Southern Illinois, UTEP, UTSA, William & Mary, and Youngstown State.

Through this partnership, participating teams will receive an expanded suite of analytics and scouting resources, including:

  • Extensive preparation reports leveraging Just Play’s industry-leading products such as AutoInsights, Situational Analysis, Lineup Reports, and Shot Charts
  • Automated post-game reports featuring:

    • Shot breakdown analysis
    • Tempo analysis
    • On-vs-off court player impact analysis

These tools will give teams immediate, actionable insights during the tight turnaround windows that define multi-team events, enabling coaches to prepare more efficiently and dive deeper into performance trends.

Learn more about the Automated Post Game Report and the tools provided by Just Play’s Stat Factory.

Just Play will also maintain a significant on-site presence, supported by a staff with over 30 years of combined basketball experience. Their team will be available throughout the tournament to meet with any coaching staff for in-depth review sessions, live walkthroughs, and hands-on support.

Additionally, the partnership extends to the broadcast teams, offering enhanced analytics packages to elevate in-game commentary and provide viewers with deeper, data-driven insights throughout the event.

Statements on the Partnership

Austin Barone, Just Play:
“Partnering with the Jacksonville Classic is a great opportunity to support coaches. MTE events are extremely fast and preparation is often extremely challenging with such short turnarounds. We’re excited to help the teams go deeper from an analytics perspective and appreciate Chris Lepore and his team for providing the exposure.”

Chris LePore, Jacksonville Classic:
“Just Play has been the leader in the analytics space for a long time. The combination of expertise on staff with their self-service tools gave coaches, like myself back in the day, the ability to pull information when they need it most. We’re excited for this unique sponsorship activation because of the value it can bring our coaches onsite.”

For media inquiries, please contact:
Jack Warren
Director of Operations
jwarren@jacksonvilleclassic.com
770-402-0059

Or

Just Play
marketing@justplayss.com

About the Jacksonville Classic
The Jacksonville Classic is a premier early-season college basketball event featuring a competitive field of programs from across the country. Hosted annually in Jacksonville, Florida, the Classic provides a top-tier MTE experience for teams, fans, and partners.

About Just Play
Just Play is a leader in sports analytics and coaching technology, delivering tools to consolidate and integrate the workflow for elite sports teams across four major categories: Player Teaching, Opponent Scouting, Analytics and Roster Management.